this post was submitted on 26 Jun 2025
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Europeans still aren't buying Teslas with figures out Wednesday showing sales plunged for a fifth month in a row in May, a blow to investors who had hoped anger toward Elon Musk would have faded by now.

Tesla sales fell 28% last month in 30 European countries even as the overall market for electric vehicles expanded sharply, according to the European Automobile Manufacturers’ Association. The poor showing comes after Tesla's billionaire CEO had promised a “major rebound” was coming last month, adding to a recent buying frenzy among investors.

They were selling on Wednesday, pushing the prices down more than 4% in early afternoon trading.

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[–] stoy@lemmy.zip 35 points 6 days ago (13 children)

That is the one credit I will give to Tesla and Musk, they made the EV not only a realistic choice, but actually cool.

The original Model S was a cool car when it was launched, but now there are plenty of other cooler alternatives.

[–] entwine413@lemm.ee 14 points 6 days ago* (last edited 6 days ago) (12 children)

It's not rare for the first company to bring a product to market to not be the top dog once other companies get involved.

For instance, Kodak pretty much invented the digital camera, but Canon and Nikon are the clear leaders now while Kodak's digital camera division was sold off.

[–] partial_accumen@lemmy.world 12 points 6 days ago (7 children)

It’s not rare for the first company to bring a product to market to not be the top dog once other companies get involved.

Except Tesla wasn't the first mass market EV. It wasn't even the second. The first would be the GM EV1 in 1997:

Many would argue that the EV1 doesn't count because it was on old technology. Fine then, the Nissan Leaf from 2009 then sporting its lithium battery:

Tesla Model S brought performance, range and styling that both of those were missing. However, we don't need Tesla anymore in the world if Musk is still benefiting from it.

[–] AntY@lemmy.world 9 points 6 days ago

Electric cars have been around for a very long time. According to Wikipedia, in 1912, 38% of 33,842 cars in the US were electric.

I think that Tesla showed that a modern performance car could be electric. It made electric cars cool again.

I would never be caught in a Tesla though.

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