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Windows 11 market share falls despite Microsoft ad blitz | Windows 10, on the other hand, managed to grow its share of that market (www.theregister.com)

submitted 5 months ago by ForgottenFlux@lemmy.world to c/technology@lemmy.world

466 comments fedilink hide all child comments

Despite Microsoft's push to get customers onto Windows 11, growth in the market share of the software giant's latest operating system has stalled, while Windows 10 has made modest gains, according to fresh figures from Statcounter.

This is not the news Microsoft wanted to hear. After half a year of growth, the line for Windows 11 global desktop market share has taken a slight downturn, according to the website usage monitor, going from 35.6 percent in October to 34.9 percent in November. Windows 10, on the other hand, managed to grow its share of that market by just under a percentage point to 61.8 percent.

The dip in usage comes just as Microsoft has been forcing full-screen ads onto the machines of customers running Windows 10 to encourage them to upgrade. The stats also revealed a small drop in the market share of its Edge browser, despite relentlessly plugging the application in the operating system.

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[–] SplashJackson@lemmy.ca 2 points 5 months ago (1 children)

How do they judge? How do I look at market?

[–] redhorsejacket@lemmy.world 3 points 5 months ago

They link their source in the article, and the source has a FAQ which has their methodology explained in the first question. You are capable of looking at market, you just need to, y'know...look.

In short, they are among the 867 partners on your favorite website who want to install cookies on your browser for analytics. OS info is included in what it reports back home.

[–] finitebanjo@lemmy.world 2 points 5 months ago

I've been apprehensive to all kinds of adverts for years, I guess the general population is catching up to me on this trend.

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