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Data from two research firms and figures published by Musk and X suggest a deteriorating situation for X by some metrics. Musk has marketed it as the world’s “town square,” but in number of users it continues to lag far behind social media rivals that focus on video, such as Instagram and TikTok. 

In February, X had 27 million daily active users of its mobile app in the U.S., down 18% from a year earlier, according to Sensor Tower, a market intelligence firm based in San Francisco. The U.S. user base has been flat or down every month since November 2022, the first full month of Musk’s owning the app, and in total it’s down 23% since then, Sensor Tower said.

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[-] arc@lemm.ee 8 points 8 months ago

I use Twitter through a browser and ad blocker and the content is borderline dogshit as it is. I use it because inertia means the things I want to find are still represented there. But it can't be long before some major accounts move elsewhere, or deprioritize their presence. I'm thinking mainly of news orgs, but NGOs and governments might move too.

[-] Hoticeberg@lemmy.world 7 points 8 months ago

It's turned into such a cesspool of right wing nut jobs and musk groupies. Huge echo chamber.

[-] yoz@aussie.zone 6 points 8 months ago

Even of nobody uses twitter , he got the money to keep it running for next 100 years.

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[-] autotldr 6 points 8 months ago

This is the best summary I could come up with:


Musk has marketed it as the world’s “town square,” but in number of users it continues to lag far behind social media rivals that focus on video, such as Instagram and TikTok.

In February, X had 27 million daily active users of its mobile app in the U.S., down 18% from a year earlier, according to Sensor Tower, a market intelligence firm based in San Francisco.

The worldwide user base has been flat or down every month during Musk’s tenure began except one, when it grew slightly in October and then resumed falling, according to Sensor Tower.

Other social media apps experienced modest increases in their worldwide user bases during the same period, according to the research, with Snapchat growing 8.8%, Instagram 5.3%, Facebook 1.5% and TikTok 0.5%.

X had “the most material decline in active users compared to its peers,” Abe Yousef, a senior insights analyst at Sensor Tower, wrote in a research report.

“For microblogging platforms, X had dominant market share of app downloads right up until Threads launched,” Tom Grant, vice president of research at Apptopia, wrote in an email.


The original article contains 1,153 words, the summary contains 183 words. Saved 84%. I'm a bot and I'm open source!

[-] ReallyKinda@kbin.social 4 points 8 months ago

Oh no, how will people know if their opinions are right or wrong without our top most social ethicists?

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[-] Disaster@sh.itjust.works 3 points 8 months ago

It might help if they didn't put all their efforts into killing Nitter and other useful frontends.

[-] YeetPics@mander.xyz 3 points 8 months ago

Remember when Twitter was being used by people in warzones and struggling under authoritarian regimes to avoid being killed for thinking "illegally"?

I miss the days when this platform served any purpose at all.

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this post was submitted on 23 Mar 2024
924 points (97.4% liked)

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