this post was submitted on 04 Apr 2024
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Roku is exploring ways to show consumers ads on its TVs even when they are not using its streaming platform: The company has been looking into injecting ads into the video feeds of third-party devices connected to its TVs, according to a recent patent filing.  

This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads. Roku engineers have even explored ways to figure out what the consumer is doing with their TV-connected device in order to display relevant advertising.

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[–] Harbinger01173430@lemmy.world 2 points 1 year ago

Alright, time to stay with Google Chromecast. At least I know they inject me with ads in their apps

[–] dan1101@lemm.ee 2 points 1 year ago

You've got a great UI Roku, but now stop being evil.

[–] mechoman444@lemmy.world 2 points 1 year ago

because after the buttons I am going to include a bunch of AI-generated copy from Google’s Gemini in order to pad this thing out.

😂😂😂

Welcome to 2024 people!

[–] Soggytoast@lemm.ee 2 points 1 year ago

My cousin wanted a Roku TV as a wedding gift. I said no. Got Sony instead. I like to think he's thankful for that with all the shit Roku has been doing

[–] tal@lemmy.today 1 points 1 year ago* (last edited 1 year ago) (1 children)

This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads.

But what if I want to have ads playing while I'm playing XBox? Can the Roku analyze the image, identify 3d surfaces in the game I'm playing, and plaster ads on them so that they look integrated with the game?

[–] bigkahuna1986@lemmy.ml 1 points 1 year ago

Roku: Furiously takes notes

[–] Napatwork@lemmy.world 1 points 1 year ago (1 children)

Are there major limitations of using a computer monitor as a TV if I plug another device into it (eg Apple TV) apart from the screen size?

I feel this would be a good way to go for small cheap TVs at least.

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