Well, the 1/3 also had to compete with the double-quarter (aka, half pound, but two patties), which is bigger and feels significantly more substantial as well.
It doesn't help that any place I saw selling them (let's be real here, this is about McD's) was offering an expensive and fancy 1/3rd burger (deluxe bacon, southwest ranch style, Asian sensation with real gold flake, etc) against the old reliable (cheap) quarter-pounder. Perceived value is everything.
I keep seeing people talking as if they didn't exist anymore but they still have about 600 restaurants in the US and 400 elsewhere (not counting the Canadian version which is independent and doing very well as far as I know and actually has more locations than the US chain)
There used to be one near me and there isn't anymore. I really miss the root beer that was on tap there, something they did to it at the restaurant made it special (possibly a different syrup or the way they mixed it).
Well, the 1/3 also had to compete with the double-quarter (aka, half pound, but two patties), which is bigger and feels significantly more substantial as well.
It doesn't help that any place I saw selling them (let's be real here, this is about McD's) was offering an expensive and fancy 1/3rd burger (deluxe bacon, southwest ranch style, Asian sensation with real gold flake, etc) against the old reliable (cheap) quarter-pounder. Perceived value is everything.
Also, we're bad at math, lol
A&W had a 1/3lb burger that was cheaper than McDonald's quarter pounder. Nothing fancy about it, just people are bad at math.
A&W was such a cool thing before McDonald's and the other franchises killed them off.
I keep seeing people talking as if they didn't exist anymore but they still have about 600 restaurants in the US and 400 elsewhere (not counting the Canadian version which is independent and doing very well as far as I know and actually has more locations than the US chain)
Canadian here.
Canadian A&W is super good and iirc (which I probably don’t) they never had anything to do with the American chain
They were split in 72 but A&W is over 100 years old so they were under the same umbrella for most of their history.
Things get crazy when you realize how long ago 1972 was.
First restaurant founded in 1923. 1972-1923 = 49 years. 2024-1972 = 52 years.
Sources say they were not, in fact, under the same umbrella for most of their history.
I only see them as partnerships with other places like KFC. In my childhood there was a bunch of them. I liked them best.
There used to be one near me and there isn't anymore. I really miss the root beer that was on tap there, something they did to it at the restaurant made it special (possibly a different syrup or the way they mixed it).
There's one like a mile from me, but I never go because they suck. Oh, and KFC sucks as well, yet they decided to co-brand with them.
I liked it as a kid, but I tried them a few years ago and they are awful. I much prefer Carl's Jr and even Wendy's.
They're still around in some parts of the country, but quality is not nearly what it was.
Its still around in some places, independent franchises.