this post was submitted on 19 Apr 2025
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They're already selling at virtually no markup. They're also old, very mature production lines. There's not much more price drop to be had, unless Tesla starts selling them at a loss.
Even at these lower prices, Tesla makes more money on their EVs than their competitors. That's part of why the others haven't been able to expand and compete as quickly. Expanding an expensive vehicle becomes a bigger liability as you have less pricing room. GM is only planning to have their first EV profitable year this year, and I'll believe it when I see it.
The Cybertruck is probably another story though, I don't know if that's profitable at the lower than expected sales rate.
Edit: E.g the Bolt everyone loves from GM never made GM money. That's why they didn't sell more. They did learn from it though so it wasn't a total loss for them.
Well either they sell them at a loss or they just let them sit on lots forever.
Tesla would rather recoup some revenue than just scrap all their remaining inventory.