I think Meidas is trying to get the message out to the folks who are sub-sixth grade English skills and therefore they use more emotional content to connect with the folks who are…less intellectual/less able to really understand the depth of what is going on from a reading perspective. They also try to appeal to the Gen Z audience, which is definitely annoying but also necessary.

They do these things because that is where the left’s messaging fails- at emotional people, at Gen Z, and at lower education levels.

Aaron Parnas is doing a good job, and is a lot less emotional on his TikTok and Substack. He may be a good resource as well.