this post was submitted on 05 Jul 2025
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I hate modern reporting.
So, ok, here we go, fact checking dot lemmy dot com.
Tihs one seems to come from Google's 2025 environmental report, which the article mentions but does not link despite being publicly available. The message Google would like you to take here is that while their power consumption has increased significantly their emissions have not (key chart below).
I guess that's what you get for trying to spin these things. You get spun right back.
Anyway, Google would also like you to know that:
This tracks. While power consumption seems to be speeding up a bit, it's been climbing for a while pretty consistently. I don't know of Google's implication that less CO2-heavy power generation is enough to not have to care about it, but I also don't really see a way to reverse this trend. Data centers are data centers, and whether they're crunching AI numbers or running every spreadsheet in the world, a bunch of big companies are committed to continuing to own a disproportionate chunk of the computing power of the entire planet so they can sell it to you by the minute.
I'm extremely excited to announce that huge companies never lie, especially when they self-publish these kinds of reports. Therefore, I trust this primary source fully.
edit: I don't want to be misconstrued. I am not saying that their environmental report is a total lie or distortion of the truth, either. I'm saying you cannot over-rely on primary sources when reporting on them.
That’s a nice chart if true.
But also “investments in Search” lmfao.