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More Than 80 Percent Of Americans Can’t Afford New Cars
(jalopnik.com)
This is a most excellent place for technology news and articles.
In the UK “the shopping” means food, groceries, and other essentials (although it can mean luxury items too). Giving phrases like “I’ll carry in the shopping” or “I’m going out for the shopping”.
So saying it’s expensive to be buying shopping is saying food, etc. is expensive.