Youtube let the other shoe drop in their end-stage enshittification this week. Last month, they required you to turn on Youtube History to view the feed of youtube videos recommendations. That seems reasonable, so I did it. But I delete my history every 1 week instead of every 3 months. So they don't get much from my choices. It still did a pretty good job of showing me stuff I was interested in watching.
Then on Oct 1, they threw up a "You're using an Ad Blocker" overlay on videos. I'd use my trusty Overlay Remover plugin to remove the annoying javascript graphic and watch what I wanted. I didn't have to click the X to dismiss the obnoxious page.
Last week, they started placing a timer with the X so you had to wait 5 seconds for the X to appear so you could dismiss blocking graphic.
Today, there was a new graphic. It allowed you to view three videos before you had to turn off your Ad Blocker. I viewed a video 3 times just to see what happens.
Now all I see is this.
Google has out and out made it a violation of their ToS to have an ad blocker to view Youtube. Or you can pay them $$$.
I ban such sites from my systems by replacing their DNS name in my hosts file routed to 127.0.0.1 which means I can't view the site. I have quite a few banned sites now.
The amount of ads on YouTube only seems to get more and more invasive over time. And I'd have less of a problem with them if they didn't keep showing me the same ads over and over and over again.
Even with all that, I would pay (subscription wise, not like I haven't rented/bought movies from them) if I actually knew where the money was going. YouTube is surely expensive to operate, but we don't know how much money it costs to actually run it vs how much money is extracted via executives and shareholders.
If you read around you'll find (perhaps surprisingly to you) that YouTube operates at a loss. So in response to your points:
You can pay to get the ads removed. They make less money off of you when they can't serve you ads, and I'm sure they're trying to operate at less of a loss.
Alphabet is a public company, and it must release certain information about YouTube. Anyways, I'm pretty sure they aren't using the money to directly line the shareholder profits. The reality of it is that it's probably just another arm that Alphabet uses as part of its monopolistic tech deathgrip, so it's not gonna be a straightforward computation. Maybe Disney could be used as a metaphor here?
If you don't wanna pay to support that, I don't exactly blame you. But practically, I don't really agree/expect that YouTube should serve you content (or even more so, people with aggressive adblockers) without you giving something in return. Either you eat ads, you pay for a subscription, or you become the product (unfortunately this last point might be true irregardless).