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Cheese
(sh.itjust.works)
Image of a news headline with a photo of Boris Johnson and Rishi Sunak toasting pints of beer in a pub. Headline reads:
“Boris Johnson says people should work in-person again because when he works from home he gets distracted by cheese.”
People don't seem to understand Boris is trying to fool search engines with these articles.
When searching for "Boris Johnson cheese" you used to get articles about his illegal cheese and wine party during the pandemic. Now you get articles like this.
Whenever you see an absurd Boris Johnson article, he's trying to push down some other story on Google.
The man out there doing search engine optimization in real life
Yeah, same with the £300 million to the NHS on the side of a bus. He then did some bizarre interview talking about how he makes model buses out of old boxes in his free time.