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X runs ‘timeline takeover’ ad promoting anti-trans film (techcrunch.com)

submitted 1 year ago by JRepin@lemmy.ml to c/technology@lemmy.world

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Thursday on X (Twitter), all users saw the same pinned topic under the “What’s happening?” sidebar. As part of a “timeline takeover” — which gives advertisers “priority access to logged-in users’ first impression of the day” — conservative media nonprofit PragerU is promoting the hashtag “#DETRANS” to advertise its new film about “the stories of detransitioners.”

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[-] PsychedSy@sh.itjust.works 16 points 1 year ago

I just realized I had no clue what her assigned gender was. Probably says something about the media I consume.

[-] JonEFive@midwest.social 10 points 1 year ago

Don't worry, it's completely acceptable that you neither know about nor care about a billionaire's daughter.

this post was submitted on 03 Nov 2023

342 points (77.9% liked)

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