1996
YouTube's plan backfires, people are installing better ad blockers
(www.androidauthority.com)
This is a most excellent place for technology news and articles.
I commented elsewhere, but the headline was referencing an 80% rise in uninstalls during the month, but the article itself revealed that there was a matching rise in installs during that same month. In other words it was people uninstalling their old adblockers and installing a new one, cycling through them to find one that worked.