You make a good point.

Mastodon by comparison has attracted a number of people basically campaigning for its adoption with webpages and sign up drives.

I’m not clear on the details but I’ve picked up that some of that energy comes from people who see Twitter as politically important and so view Mastodon advocacy as a political act worthy of funding.

Reddit I imagine doesn’t attract that kind of interest.

But still, as you say, adoption could be better with some more community organisation.

Generally, the lack of synergy with mastodon is a continuous source of disappointment for me in how segregated the Fedi actually is and how insular masto actually is.