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If you value privacy, ditch Chrome and switch to Firefox now
(www.fastcompany.com)
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this post was submitted on 17 Jul 2023
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I think lots of boomers and gen-x do care. (At least the ones I know). They just aren't tech literate enough to do anything about it.
I think we need more privacy oriented devices and software with simple ux, and advertising that isn't targetted at the tech community.
Run some TV ads for a privacy enabled smartphone, and play up how it works just the same as your current phone but doesn't spy on you. Shit like that.