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What DID Apple innovate?
(lemmy.world)
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this post was submitted on 19 Dec 2023
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Steve Jobs and a lot of the best people at Apple left the company in 1985. The company was taken over by idiots ("bozos" was Steve's preferred term).
Steve (and all the people at NeXT) returned to Apple 12 years later. Officially Apple "bought" NeXT but for nearly half a billion dollars but in reality that was clever account keeping to satisfy investors and Apple was in fact on the brink of going bankrupt. They didn't have half a billion dollars. They didn't even have enough money to cover salaries of their employees. The people at NeXT took over and made it into what it is today and they refer to 1997 as the year that NeXT bought Apple.
Both the Pippin and the Newton shipped several years after Steve and his core team left. They were products of the "Bozo" management team. Both were killed pretty much at the same time as Steve coming back. He killed a lot of other stupid products as well.