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European Union set to revise cookie law, admits cookie banners are annoying
(www.techspot.com)
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this post was submitted on 08 Jan 2024
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Indeed
Plenty of websites that don't have a cookie banner like Wikipedia and Lemmy. And both of them are completely legal.
It is only after the cookie banner that we now know how many websites are actually selling our data, turns out it is the grand majority of them.
No, selling would also not be allowed via a cookie banner as the cookie banner doesnt address that.
GDPR already doesnt allow usage of PII which you cannot find legitimate reasons for. Just selling PII is never allowed as you will not find a legitimate reason for doing so.
But the cookie banner can allow more invasive tracking via setting tracking cookies which can be covered under legitimate interest for the operator of the website themselves.