I'm indifferent right now, neither supporting or attacking. My point is that this guy is not just saying things and navel gazing. He's talking about a business plan that includes changing gamers' attitudes. That's what business people do. They don't give opinions just to give them. They have agendas always. You're right, most game publishers and software giants are doing a lot to make people comfortable not owning games. And does it make sense? I don't know. Software gets obsolete. Some of us are enthusiasts and collectors, though. We hold onto games that are 30 years old. Lots of people love the Xbox game pass. I tried it a couple of times and found it to be frustrating. Nothing to do with ownership. It was more about how the catalog was always changing and I never had time to actually finish anything. But hey, I'm a slow gamer. It takes me longer to finish games. I'm sure there are lots of people that can finish a game before it gets taken out of rotation. Anyway, I'm addressing the issue of business plans that attempt to change peoples' minds. Apple is famous for doing this, creating markets for things that didn't exist before. Way back when, lots of people were like, "I don't need an iPod" and got one anyway.