I am going to get downvoted for this but yeah, this is kind of expected. We think that they will lose customers. Yeah they will lose us but they don't care. We're not part of the market that they're building on. Their markets are those who depends on them, those that can't live without them. And they don't care about about our generation that much because we are part of the experimental generations when they tested the market. The new generation are their targets because that's are what they're exposed to when they grow up.

Google is a good example as a case study. They took really long time to figure out how to make money. Instead of using ads banners like its counterparts during its time, it stayed on providing free services, Gmail, maps etc, so that we'll get hooked to them. It's only once we're hooked to them that they start changing things leaving the next gen with no much choice.