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Google engineers want to make ad-blocking (near) impossible
(stackdiary.com)
This is a most excellent place for technology news and articles.
I suspect the argument is that capitalism is fueled by desire, which is psychologically insatiable. Some would probably say that any system allowing capitalism will eventually be corrupted by it and lead back to the infinite growth capitalism we currently live in. It's the belief that we have to totally extinguish it or it will come back stronger.