I don't think personal data has much to do with it, if anything at all. This is just their marketing budget meant to get you on the store, so once you grab a couple of free games, you might start buying games from them, too.
I don't think personal data has much to do with it, if anything at all. This is just their marketing budget meant to get you on the store, so once you grab a couple of free games, you might start buying games from them, too.