You make money by both selling more and spending less.

Think about it, you can have none money left over at the end of the month by working extra hours at your job or by spending less money on something - but what if you can't work extra hours because there's none available? And what if you need that extra cash at the end of the month? The only thing you can do is spend less.

Phil is kind of saying the same thing you're saying here, but it's not easy to just "sell more", not when everyone else is struggling to have that extra cash to spend.

The games industry right now, as a whole, isn't growing. That means companies are selling less. Phil end everyone else would love to sell more, by all means if you've got some solid ideas on how to do that then every games industry veteran out there will happily listen to you, but the sad and shitty reality is that sales are down and when you're a business, if you can't increase sales you've got to cut costs.

And that means job losses. It fucking sucks and we can have debates all day long about the merits of capitalism and all that, but that's the reality of today. That's the game. Phil is being honest and up front here, it's a shitty game but he's playing it and if he wasn't playing it, someone else would.