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Google tries to defend its Web Environment Integrity
(techreport.com)
This is a most excellent place for technology news and articles.
explain like i'm a developer why wei is bad? ad blocking can already be detected
What people are rightfully scared of is that:
While adblocking can be detected, you can block anti-adblock scripts, it's sort of a weapons race. Depending on how deep an attestation goes, it might be extremely difficult to fight. Attestations might also be used to block more than just adblockers, for example using Firefox, or rooting/jailbreaking your phone, or installing an alternative OS might make your phone ineligible for attestations and thus locked out of a lot of the internet.