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[-] random72guy@lemmy.world 29 points 2 months ago

So basically, it's a poorly marketed $40 game facing a lot of free and popular competition.

[-] snooggums@midwest.social 24 points 2 months ago* (last edited 2 months ago)

Did they market it at all?

All I have seen is the post mortem articles. Deadlock has had more marketing.

[-] Chefdano3@lemm.ee 15 points 2 months ago

This is literally the first I'm hearing of this game.

[-] Taiatari@lemmynsfw.com 3 points 2 months ago

Same, never heard of it before this post.

[-] Enkers@sh.itjust.works 9 points 2 months ago

Honestly, deadlock doing the whole Fight Club marketing strategy really paid off for them. I heard so much about "the game you weren't allowed to talk about" on various streams.

[-] Doombot1@lemmy.one 7 points 2 months ago

Not sure they did… I’ve never even heard of it before until just now

[-] MrScottyTay@sh.itjust.works 3 points 2 months ago

They marketed it on their state of plays

[-] EncryptKeeper@lemmy.world 2 points 2 months ago* (last edited 2 months ago)

I’ve been seeing ads for it for a long time, but the ads don’t even make it clear they’re for this game until 20+ seconds in, at which point I’ve stopped watching.

It’s very likely you too have seen plenty of marketing for this game but ignored it like I did.

[-] forgotaboutlaye@lemmy.world 22 points 2 months ago

Not really surprising given how it looked (like a generic ripoff), how it's priced (should be free), and how it was marketed (every conversation I enter starts with a chain of comments saying it's the first they've heard of it).

What is surprising to me is how much a Sony first party game missed the mark. I can't think of any other recent examples.

[-] Zahille7@lemmy.world 7 points 2 months ago

I had never even heard of the game until a couple weeks ago when I saw some articles posted here on Lemmy about it.

[-] SmileyBMM@feddit.nl 13 points 2 months ago

Hero shooters rely on appealing memorable designs, compare the characters in this game with any of it's competitors (TF2, Overwatch, Marvel Rivals) and it's obvious why it failed. That combined with questionable allocation of dev time (why put so much work into the planet info and story cutscenes?), poor map design, and a $40 asking price ensured it would flop.

[-] moon@lemmy.cafe 6 points 2 months ago

Never heard of it until now, but I figured the hero shooter genre had already died off.

[-] Ephera@lemmy.ml 6 points 2 months ago

I feel like there's just too much competition. They would've needed some hefty marketing budget to get across why people should play this instead of Overwatch et al.

[-] Mnemnosyne@sh.itjust.works 3 points 2 months ago

First I even heard about this game was a comic talking about it's unattractive characters. I looked it up out of curiosity to see if this was an exaggeration like it has been with some characters like Aloy, and....ehhh...mostly true.

One of the big draws of these types of games is cool character designs people want to play. This game definitely doesn't have that for me. Overwatch quickly pulled me in with cool character designs, this one...does not.

this post was submitted on 01 Sep 2024
45 points (92.5% liked)

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