Wonder if this was in part caused by the recent documentary The Settlers where Louis Theroux was able to talk to her a bunch and follow her around on her genocide celebration parties.
They mentioned it in the article too:
Weiss was recently featured in Louis Theroux's documentary "The Settlers" - and has been active in the movement to rebuild settlements in Gaza.
Note the use of "rebuild" ... BBC always framing it as if it was Israels land to begin with.