Similar thing happening Romania too, it's disheartening but in a country where the meat industry was already hit hard I can understand the economic reasons behind it, but that doesn't mean I'm a fan of it.

Of course a lot of people are also just afraid of anything synthetic and "unnatural", falling into the same category as GMOs.

Italy has been on a roll of incredibly stupid and incompetent bills lately. Working on literally everything except insuring their people can fucking afford food.