Someone answered below, but in case you don't see it--this statute specifically includes instances where the creator knew, or should have known, that increased numbers were fake. So, even if someone is able to buy 25k followers with crypto anonymously, a case could be made that such a sudden increase of thousands of new followers/views/comments/etc for no discernable reason is suspicious enough that the person in control of the account should have known it isn't organic and taken steps to rectify the situation.
The particular influencer this sub is about is one of those people who purchases new followers in the tens of thousands daily. She is in egregious violation, whether or not the receipt is in her actual name.
I'd certainly like to hear her try to explain to the FTC how her actions on social media aren't deceptive. In fact, I'd pay good money to watch it on TV lol