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Bring back the 99 cent cheesy double beef burrito
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Add in the overhead:
I wish I could agree they were making that much money. But when you include all the costs that they have to run just the soda machine, with all the varieties of soda that they have, they're not clearing that much profit per cup.
When I worked at Roy Rogers in the '90s, our large cups cost us 25 cents with product. (On paper) They were $1.37 retail.
Accounting for inflation, $1.37 becomes $2.65.
That tracks squarely for a 48 cent cup If all of the things were equal.
I'm sure that number didn't include labor but at least we can see that things haven't really slid in fast food more than they were in the '90s. At least for this one item.