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AMD Processor Use in Linux Gaming Surpasses 70% Market Share
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Yeah, there really isn't any reason to go with one processor brand over the other. Since drivers and such aren't a concern (like with GPUs) most people just pick whichever one has the most price-effective offering in the spec range they're looking for.
It's a good time to be a pc gamer all around.
I think you are half right. For the most part it's price effectiveness in the spec range, but there are other considerations such as battery draw with laptops, or iGPU if you're not running or looking for a video card. For the same price, looking into the performance or efficiency related to the type of programs you are using is still worthwhile.