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How (not) to get people to download your app 🫣
(builtformars.com)
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It has some good points. I went through all 99 slides and thought it was rather interesting. Btw, there were no ads in the slides, which was good, because I would have left immediately.
Main focus is just how badly Reddit hurt their mobile web experience to constantly nag you to use their shitty app.
It's not just the nagging that hurts the mobile site. They have gradually broken or removed mobile functionality to push that stupid app. They even ran an A/B test where they completely disabled the mobile site. When they finally removed the option to turn off the nagging, they lied (like always) and said they had a better system coming and then never said anything about it ever again, even when asked. All they had to do to get people to use their app was make it good, but they'd rather try 100 abusive tactics than to just build a good app.