this post was submitted on 24 Aug 2025
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[–] hOrni@lemmy.world 11 points 5 days ago (18 children)

The "G" stands for "Graphics". Why would anybody pronounce it "jif"?

[–] panathea@lemmy.blahaj.zone 48 points 5 days ago (4 children)

The P in JPEG stands for photographic so I guess we shall pronounce it "jayfeg" based on that logic.

/s

Descriptive linguistic opinion: both the hard and soft G pronunciations are used, with the hard G being more common, but I like the soft G and use it myself.

[–] puppycat@lemmy.blahaj.zone 18 points 5 days ago (2 children)

id vibe with jayfeg if it meant everyone pronounces gif correctly

[–] curbstickle@lemmy.dbzer0.com 12 points 5 days ago (2 children)

Steve Wilhite (engineering lead on the team that created GIF) said the soft g is the right pronunciation.

[–] puppycat@lemmy.blahaj.zone 14 points 5 days ago (1 children)

The only argument is that the guy who invented and named the GIF originally pronounced it that way, but he was a computer scientist, not a linguist. Thankfully the inevitable and uncontrollable evolution of language corrected that mistake fairly quickly.

original comment

[–] curbstickle@lemmy.dbzer0.com 8 points 4 days ago (24 children)

Because at the origin of the format, "choosy graphic designers choose .GIF". Which is a direct reference to JIF, the brand of peanut butter, and their tagline.

The pronunciation of an acronym often has little to nothing to do with the words themselves they represent, and more to do with the acronym itself as though it were a word.

[–] PapaStevesy@lemmy.world 6 points 4 days ago

So they decided how it should be pronounced based on a cheap marketing ploy, even less reason to care how the creators said it.

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[–] princessnorah@lemmy.blahaj.zone 7 points 4 days ago (1 children)

You know I daresay that basically your exact comment is what OOP was responding too on reddit.

[–] curbstickle@lemmy.dbzer0.com 5 points 4 days ago (6 children)

Wouldn't doubt it.

Some folks get unreasonably mad about what they consider "right".

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[–] PapaStevesy@lemmy.world 3 points 4 days ago

But if the creator of jpeg came out tomorrow and said "it's actually supposed to be pronounced "jayfeg", would anyone change how they say it? I highly doubt it.

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[–] TheRealKuni@piefed.social 20 points 5 days ago

The "G" stands for "Graphics". Why would anybody pronounce it "jif"?

Well some of us are refined enough to pronounce it like “giraffe-ics.”

(But also because it was a joke by the format’s creators. “Choosy developers choose GIF.” Like the “choosy moms” Jif peanut butter commercials.)

[–] tyler@programming.dev 15 points 5 days ago (3 children)

Because the words inside an acronym have no bearing on how the acronym is pronounced. And in this case, it’s not just as acronym. It’s a product name, where the creators get to choose to name it whatever the fuck they want. “Choosy developers choose gif”. So there’s plenty of reasons it should be using a soft g and zero reasons it should be using a hard g.

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[–] morphballganon@mtgzone.com 10 points 5 days ago (1 children)

Ask the person who created the format, who pronounced it that way themselves

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[–] BussyCat@lemmy.world 6 points 4 days ago (1 children)

The U in scuba stands for underwater yet people pronounce it scOOba

The E in hepa stands for efficiency yet its pronounced HEPA with a short E

The A in nato stands for Atlantic and the O stands for organization

The first A in ASAP is for as

The Os in POTUS, SCOTUS and FLOTUS all come from of and the Us comes from United

Acronyms don’t need to sound like the word they are from

[–] PapaStevesy@lemmy.world 2 points 4 days ago (10 children)

And words don't need to sound the way they did when they were coined

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[–] TempermentalAnomaly@lemmy.world 3 points 4 days ago (4 children)
[–] hOrni@lemmy.world 1 points 1 day ago

Sidik. There are more than one languages.

[–] user224@lemmy.sdf.org 7 points 4 days ago

KD - Kompact Disc
Brought to you by KDE

[–] PapaStevesy@lemmy.world 2 points 4 days ago (1 children)

As the initialism it is. It's impossible to mispronounce, or have multiple competing pronunciations for initialisms as the names of letters are contextually static. Yes C can make different sounds in words, but if you're just saying the name of the letter, there's only one way to say it.

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