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Why the internet make it hard for people to self-promote
(lemmy.world)
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this post was submitted on 28 Sep 2023
35 points (79.7% liked)
No Stupid Questions
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Yes, it's called running a business. Spending money on advertising is a requirement if you want to start one.
It doesn't take much money if your work is good, though. My wife is a tattoo artist and she built up her following in just 1 year to the point where she's booked out 2 months, and she only promoted posts for $20 or so here and there.
Self promotion isn't an easy thing to do, so I'd suggest reading some how-to articles about how to grow your Instagram following. It requires a lot of work, to the point where managing your social media is a very large part of the job.
At the beginning my wife spent about 75% of her time on social media, while the other apprentice didn't. Now the other apprentice struggles to have more than a few appointments a week.
I'm not asking the question because I'm trying to promote things. I'm inquiring because I enjoy discovering new things. I'm not sure how competitive the tattoo industry is in the realm of social media and advertising, but when it comes to music, which is my primary interest, smaller musicians have to compete with the biggest musicians and labels in the world. While self-promotion is challenging and doesn't guarantee that people will give the promoter a chance, at least it's their choice, rather than systems and algorithms dictating what they should or shouldn't see.
Ah, what you're looking for is MySpace. It's original intention was exactly what you're looking for, and since everyone moved to Facebook that's what it's reverted back to.