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[-] deweydecibel@lemmy.world 50 points 1 year ago* (last edited 1 year ago)

That data isn't nothing, either. Over ten years ago, Target was able to use shoppers habits to determine when women were pregnant, sometimes even before the women knew.

https://www.nytimes.com/2012/02/19/magazine/shopping-habits.html

Imagine how much more robust this has gotten 10 years later.

[-] TheGoldenGod@lemmy.world 23 points 1 year ago

Exactly, a damn good reason to avoid the Wi-Fi in stores altogether. So many wifi access points are super weak in security and super sketchy.

I try sticking to my home where I can manage it like a nervous hawk.

[-] hperrin@lemmy.world 1 points 1 year ago

Now they can tell when women are pregnant before they even have sex.

[-] minorsecond@lemm.ee 1 points 1 year ago

Would using a VPN remedy this?

[-] theneverfox@pawb.social 2 points 1 year ago

Not really. With https luckily being the default, at most they could get the sites you were going to (I don't think dnss is dead, but it's been very slow to grow unfortunately).

They could probably see if you're checking Amazon or Google, but wouldn't be able to see what you're looking at exactly. Theoretically they could use cameras and or triangulation to see what you're in front of when you use the Internet, but a VPN would still show traffic so they'd know you're looking up something.

The big thing this would do is act like a loyalty card... They give you some amount of benefit in exchange for tracking your purchases in ever higher detail. Mostly it's just like that, except they'd also be able to see how long you are in the store, and ideally they can link it to your purchases so they can infer more about it

FWIW, I wouldn't only consider giving them a disposable email

this post was submitted on 29 Sep 2023
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