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Gfycat.com shuts down on September 1 and all Gifs will be taken down
(www.ghacks.net)
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this post was submitted on 02 Jul 2023
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Unless content creators get paid there's never gonna be a critical shift to a fediverse platform from YouTube, Twitch, or TikTok. Users may switch but they'll be straight back if there's no content.
Personally, I think that's better. Let people have their favored platforms. Have accounts on several. Use them as much or as little as you want. Advertising might be a deal breaker for you, but some are willing to put up with it. Some are happy paying for premium.
It doesn't stop federated platforms from existing. If anything, it helps deal with the volume of users. These closed platforms with VC money can barely afford to keep the lights on - self hosted servers can not handle that kind of traffic.
Sadly, Twitter is similar to Youtube. It may not have as many ADU as other platforms but the news media is heavily dependent on it. You'd need essentially every significant US politician to migrate to a new platform to see a critical shift away from Twitter.