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this post was submitted on 04 Nov 2023
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It's not the uniqueness of the coverage, but the reach. Out here in rural Saskatchewan, our choice is between CBC radio and one other station that has extremely limited news.
CBC not only has better news, but lots of deep dives, analysis, documentaries, and cultural programming. In that sense, it is unique, at least on radio.
Yes, expensive satellite internet or TV is available, and we have it in our house, but many don't. Newspapers have never really worked that well out here because picking up a stack of papers once a week when going for mail and groceries doesn't really work. Any sensible reading schedule means always being a week behind whatever comes in via CBC radio.
On top of that, we can listen to the radio while working in the fields or shop or around the house. That makes it easy to stay on top of things without sitting in front of a screen or with a newspaper for a couple of hours a day, when we should be spending time with our families.
As I said, our household can afford satellite internet, but we still get most of our news via CBC radio, because that is the only source of extensive coverage we can get without sitting around. We'd much rather use that sitting time for a good book or education (we have satellite internet specifically for all the online courses that are available).
If CBC television disappeared, I would barely notice, but CBC radio is how we stay connected to the world. If there is to be serious discussion of killing CBC, it should be TV only that gets killed and the money saved should then be put towards getting something in addition to CBC radio out to the rural and remote regions. One great option would be for CBC radio to broadcast Canadaland and other externally produced programming. CBC already doesn't produce everything they broadcast, so syndicating additional alternative programming covering other viewpoints would be a spectacular use of the system.
Every time CBC gets budgets cut, it hits CBC radio first and hardest. It's an extremely small portion of the Federal Government's budget. This has nothing to do with fiscal restraint, and is purely about neocons who don't like there being a public owned media source existing at all. They want 100% corporate media and nothing less.
I'm pretty sure that's a choice made by CBC brass. TV and Internet get ad revenue, so they're easier to keep, since they partially pay for themselves. Much of the time, I feel like CBC's worst enemy is their own management.
I guess the question is what Tait means by serving rural communities. If it's a question of broadcasting stuff from elsewhere into small towns, then CBC is doing fine. But the CBC mandate includes
IMO "shared" means that the conversation is flows in multiple directions. What you're describing is mostly unidirectional. CBC's Canada happens in urban regional hubs and is broadcast to rural areas. Rural Canada gets representation during call in shows, and when some local organization sends a press release to the regional office. That's not bad, but it's not great either.
I don't see Tait getting behind that.
I don't have strong feelings about CBC's viewpoint. It makes me sad that CBC radio finds time to broadcast This American Life in place of CanCon. But whatevs.
I guess we're in agreement in many areas. CBC does as bad as everyone at actually covering rural regions and representing us to the wider world.
And hearing "This American Life" on CBC was very disappointing. My first thought was that there are plenty of Canadian stories being told in local outlets and podcasts that are more deserving of wider distribution. There are more CBC programs being picked up elsewhere, so maybe there are larger cross-distribution deals in play, but the US already looms large; they don't need help getting the word out.