$US330 for the top 8700G APU with12 RDNA 3 compute units (compare to 32 RDNA 3 CUs in the Radeon RX7600). And it only draws 88W at peak load and can be passively cooled (or overclocked).

$US230 for the 8600G with 8 RDNA 3 CUs. Falls about 10-15% short of 8700G performance in games, but a much bigger spread in CPU (Tom's Hardware benchmarks) so I'm pretty meh on that one.

Given the higher costs for AM5 boards and DDR5 RAM, you could spend about the same or $100-200 more than an 8700G build you could combine a cheaper CPU and better GPU and get way more bang for your buck. But I see the 8700G being an solid option for gamers on a budget, or parents wanting to build younger kids their first cheap-but-effective PC.

I also see this as a lazy mans solution to building small form factor mini-ITX Home Theatre PCs that run silent and don't need a separate GPU to receive 4K live streams. I'm exactly in this boat right now where I literally don't wanna fiddle with cramming a GPU into some tiny box, but also don't want some piece of crap iGPU in case I use the HTPC for some light gaming from time to time.