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What’s your data really worth? (proton.me)

submitted 9 months ago by Ninjazzon@infosec.pub to c/privacy@lemmy.ml

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There’s a saying that data is the new oil(new window) because of how valuable it is to the digital economy. But what’s the value of your data, personally? Depending where you live, information about you could be worth at least several hundred dollars a year to Facebook and Google alone.

For someone living in the United States, your data generated over $600 in revenue for just those two companies last year, according to our analysis of their regulatory filings. (We explain how we reached this number below.)

That doesn’t include the income you generate for other ad tech companies, data brokers, internet service providers, dark web marketplaces, and any number of other entities that leach profit out of your behaviors and attributes.

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[-] Atelopus-zeteki@kbin.run 24 points 9 months ago

I've often said that I wouldn't mind corps skimming my data, IF they gave me a cut. But they don't, and that's why I'm on Lemmy, Pixelfed, support FOSS, use script blockers, and other methods to minimize my exposure to them, and yet still participate is this lovely intarweb we've created.

[-] LoveSausage@lemmy.ml 5 points 9 months ago* (last edited 9 months ago)

I sell some info by using a cashback app. Since my purchase habits are swooped up anyhow

this post was submitted on 08 Feb 2024

118 points (98.4% liked)

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