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Thoughts on Kagi? (lemmy.world)
submitted 9 months ago by wavydotdot@lemmy.world to c/privacy@lemmy.ml

I've been using this search engine and I have to say I'm absolutely in love with it.

Search results are great, Google level even. Can't tell you how happy I am after trying multiple privacy oriented engines and always feeling underwhelmed with them.

Have you tried it? What are your thoughts on it?

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[-] Imprint9816@lemmy.dbzer0.com 16 points 9 months ago

What would i be searching for that's so difficult to find that I would pay for Kagi? Especially when there are multiple options for good free search engines.

[-] LWD@lemm.ee 5 points 9 months ago

From the looks of their own promotional material, the opportunity to build your own tailor-made filter bubble...

Search experience tailored to you and your needs.

We encourage you to evaluate and change results.

[-] Lemmchen@feddit.de 9 points 9 months ago* (last edited 9 months ago)

That's not so much a filter bubble as it is noise reduction. No, I don't want to have Pinterest results in my search engine. No, I don't have an Instagram or Twitter account and therefore can't see the content there anyway. I am developer, so I want to raise the relevance of GitHub in my results.

[-] LWD@lemm.ee 0 points 9 months ago

You're correct. I saw a small red flag and missed the big one. Kagi Corp says it ultimately wants to filter out search results that don't match:

  • Your favorite corporate brands
  • Your political beliefs
  • Your religious biases

In this future, instead of everyone sharing the same Siri, we will own our truly own Mike or Julia, or maybe Donald - the AI. And when you ask your own AI a question like "does God exist?" it will answer it relying on biases you preconfigured. When you ask it to recommend a good restaurant nearby, it will do so knowing what kind of food you like to eat. The same will happen when you ask it to recommend a good coffee maker - it will know the brands you like, your likely budget and the kind of coffee you usually drink.

Kagi has three separate pages that lay out this ideology that promotes data collection and segregation from others first, and privacy last.

[-] LWD@lemm.ee -4 points 9 months ago* (last edited 9 months ago)

I appreciate your rose tinted glasses, but when you wear them, red flags just look like flags.

You skipped political filter bubbles, which can be manipulative indeed. And in their aptly named manifesto, Kagi Corp promises just that:

You could customize an AI to be conservative or liberal, sweet or sassy!

In the future, instead of everyone sharing the same search engine, you’ll have your completely individual, personalized... AI. Instead of being scared to share information with it, you will volunteer your data, knowing its incentives align with yours.

Isn't that thoughtful of them? A bubble where you are alone, a bubble they want to build.

You will pay the company,
you will give up your data,
and you will be happy.

[-] sudneo@lemmy.world 7 points 9 months ago

You forget the part where they mentioned a different business model that allows to dump the ad-driven one, aligning the interest of the user and the vendor. In other words, a model in which the company gets the money from the user so that it can build a product for them, rather than getting money from others (advertisers, etc.) so that the user is someone who simply has to be milked for data or sold shit. This frame, in my opinion, changes quite significantly the otherwise dystopian nature of such (future) vision. The objectives in fact are very important in this discussion. Facebook, twitter etc. need people to spend time on their platform to give value to their customers (the advertisers). Creating bubbles, fomenting incendiary content, etc. are all functional to that objective. If the business model was different, the same might not happen.

In any case, the current features that exist (and that are not the speculations on the future in the manifesto) allow the users to customize the rankings as they want, without AI or kagi doing it for us. If I don't want to see fox news when I search for something, I make the conscious choice and downrank it. If I want to see guardian and apnews, I uprank them. The current features empower users to curate their own results, which is very different from an opaque, black-box product doing it for us for specific reasons like might be the case of Facebook.

Ultimately, someone will make a decision about how to rank results in a page. Some algorithm needs to be used. What's a better alternative, compared to me providing strong inputs to such algorithm, that does not raise red flags?

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this post was submitted on 19 Feb 2024
108 points (82.5% liked)

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