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Roku has patented a way to show ads over anything you plug into your TV
(arstechnica.com)
This is a most excellent place for technology news and articles.
This is like really horrific but if I'm being honest, it's not going to happen. I think LG did a patent where you had to shout the brand being displayed on ads to skip an ad— and they never did that. This is probably a good thing so that other companies can't use it for a few hundred years
There's a big difference though. Making people yell is not the same as an ad being shown similar to a screen saver. Hard to believe but most people will just not care and those who do won't care enough to do much about it. There's a reason ads have become to main stream and normal they're yielding results the companies want.
A great example of how the mass majority of people not caring is look at the reaction to password sharing. Sure many people made a stink yet every single on of the platforms saw growth.
It was Sony, which really surprised me. This definitely sounds like an LG thing.
https://www.snopes.com/fact-check/sony-patent-mcdonalds/