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Google's goo․gl links will stop working in August 2025
(9to5google.com)
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this post was submitted on 18 Jul 2024
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Technology
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I'd assume that Google's value -- as with other link-shortening companies -- came from being able to add information tracking whenever someone clicked on that link.
If you mean customer value, might be formats where people had limited space to include links like traditional Twitter (which was originally 140 characters in a post, whereas URLs have no specification-mandated character limit).