Just a nitpick, while 'brighter' belongs in objective Pros (as long as the minimum brightness is as dark or even darker than the last gen), 'bigger' isn't a Pro. People have different size preferences and we have spiralled so far beyond the smaller end of size preferences we're actually getting into 'too big for anyone' screens if we go much larger.
FFS, reduce the bezel and keep the screen the same damn size. I know some people love big screens but it is hardly 100% of customers.