On the other hand, it's a really bad idea to be locked into a single source for your raw materials. It sounds like Tran was trying to mitigate that risk in a fairly reasonable way. If he can buy and sell from other farmers, there's a buffer if the OG farm can't deliver. And he could also continue to use the OG farm as primary supplier, while selling off excess chilis to other producers.
All of this is why supply contracts and backup supply chain plans exist. Risk mitigation is normal. Like they said near the end of the article, businesses sometimes need to have an adult in the room.
Honestly, that part made me laugh harder. It's funny without it for sure. But the idea of these feckless birds who could have avoided all of that if they'd just taken the time to read the damn label makes it so much sillier.