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Look Ma, No CDN! (jade.ellis.link)
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[-] JadedBlueEyes@programming.dev 4 points 2 months ago

It matters a little bit - Google measures performance on real devices through CrUX, and that feeds into their rankings - but not much. There's no real incentive to go for a Lighthouse performance score above 80 or so.

[-] WindyRebel@lemmy.world 3 points 2 months ago* (last edited 2 months ago)

Agreed. I’m an SEO and I haven’t seen meaningful ranking adjustment by fixing page speed scores myself, but others may depending on the competition level and niches.

It’s meant more as a minor signal and a tie breaker. If SEO is roughly the same for two competing companies but one has page speeds of 2 second load times and the other 5 second, then the 2 second load time page may get a bump above the other 5 second one.

Now, I say MAY because there’s a lot that goes into it and maybe one brand has better on page conversion rates over the other one or something else that might affect things.

this post was submitted on 01 Sep 2024
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