It's a symbol that's been coopted by hate groups. I understand the reticence to call it a hate symbol as it can be used by cultural people in a different context. The far right took Celtic runes and the Celtic cross from me and my people and turned it into a symbols of hate. They've done it with Norse runes as well. It's what they do, the swastika was originally a symbol of peace and trust.

So yes context matters. Trump appoints alt right nut jobs who twist the meaning of cultural symbols so that they can spread a message of hate. This is what I am upset about, and likely others are as well.