Microblog Memes

Gramsci talked about this long before the 24/7 news cycles even existed. This is what the bourgeois hegemony is. Hegemony isn't defined only by the brute force of the state to enforce itself onto the people, but encompasses the ownership of cultural, political, and intellectual institutions too. The role of hegemony is to shape the views and values of the underlying classes as to make said values seem normal, organic, and timeless. This in turn will manufacture the consent the owning class needs in order to pursue its interests. As of now, the bourgeois hegemony has decided that Charlie Kirk needs to be brought on equal footing with other political activists. They have decided that the subordinate classes need to accept that Charlie Kirk's very real and tangible political activism is nothing but "opinions" in "the marketplace of ideas" and the consequences he has suffered at the hands of the system he helped build are unexpected. This is why everyone from the democrats to the republicans, from the liberal media to the conservative media is suddenly calling out "political violence" and mourning Kirk publicly. The bourgeoisie is trying to instill a new Zeitgeist and the people calling it out are a thorn in their side.