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Was Unity lying yesterday or are they lying today?
(lemmy.today)
Unity: We have to charge for every install because we only see totals. Also Unity: We can tell which install is which, so you won't be overcharged.
The game could read the Mac address and send it. It would probably violate GDPR because it's not required for the game to perform its function, but it's technically trivial.
GDPR would probably allow it under "legitimate interest"