this post was submitted on 14 Jan 2024
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Context ?
There is a water jug & mug manufacturer named Stanley. Apparently these "Stanley" brand cups went viral on TikTok, and TikTok users proceeded to buy them all up in a craze. The meme shows homer sitting next to the championship trophy of the National Hockey League, which is called the Stanley cup (no relation whatsoever to the Stanley name brand).
so it's the next hydroflask?
It's the next Nalgene Canteen. Get off my lawn.
It next cupped hands. Unga bunga.
Pfft, cupped hands? I just hold the water in my mouth until I get thirsty
Damn, that's so progressive! I just hold it in my bladder until someone needs a drink!
It's the next Sigg?
I bought a Sigg in 2009. I will never forget. It was the first aluminum reusable water bottle in existence AFAIK. It came from Switzerland and I didn't have much money at all but it was so important to me that I have this and I ordered it through the mail. Am a hydrohomie and I used that thing until it died 💦
Love the thoroughness of this. The only detail I could add is that the pink version pictured is a Starbucks exclusive version. And if an expensive cup wasn't enough, there is a market for add-ons to the cup like phone holders and shoulder straps.
TikTok is probably the most effective marketing platform in decades. Probably this generation's equivalent of G.I. Joe and Transformer ~~commercials~~ cartoons.
Thanks
Stanley cup craze. No, not the hockey Stanley Cup.
I will never understand why many consumers are so fucking stupid... 🤦
While everyone was busy buying up all the toilet paper I realized I don't actually need it nearly as much as I had been using it, if I just shower afterwards, and ended up saving a ton of money.
Good ol' waffle stomping.
Spending money on dumb shit is fun for them, and combined with… FOMO I guess… suddenly the marketing campaign is a real trend.
And judging from a few people I know IRL, they don’t even necessarily know that marketing/advertising is involved.
Can't trust that bored-sounding narrator in that dikdok. Never trust anyone whose entire adverb repertoire is 'literally'.
I'd actually pay $45 to have the Stanley Cup.
the huge hockey trophy?
no his friend Stanley