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Veteran Videogame Analyst: Subscription growth has flattened [in video games] (files.catbox.moe)

submitted 10 months ago by simple@lemm.ee to c/games@lemmy.world

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Adding a bit more to the discussion on whether game subscription can be "the future", it looks like despite the heavy push made in the past decade, subscriptions only make up 10% of total video game spending in the US.

Link: https://nitter.net/MatPiscatella/status/1747660051269988522

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[-] smeg@feddit.uk 1 points 10 months ago

Yeah that would be great. A single tweet can sound well-informed but I don't know if this guy is an expert with a pile of data or just a person capable of chatting shit!

[-] BrowseMan@sh.itjust.works 1 points 10 months ago* (last edited 10 months ago)

Yeah I was going to say: who's this guy?

Found this after a very quick search: https://www.npd.com/about-npd/industry-experts/mat-piscatella/

Mat Piscatella’s career has spanned the entertainment software industry, including tenure with Warner Bros and Activision. His industry experience ranges from business planning, analysis, and forecasting to operational and strategic planning. A self-proclaimed “game geek,” Piscatella has worked in the industry for close to 15 years.

Video game brands he has worked on include Call of Duty, LEGO, Batman: Arkham, Guitar Hero, DreamWorks, Mortal Kombat, and Marvel. Piscatella regularly works with key industry trade associations and is collaborating with colleagues on new initiatives for NPD. He has extensive experience presenting to and advising senior leadership for the video game industry.

His experience outside of entertainment software include marketing and sales roles for IRI and Banana Boat Suncare. He has an MBA in marketing from San Diego State University, and a BA in political science from California State University, San Bernardino.