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Atari Acquires Intellivision Brand
(finance.yahoo.com)
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Bankruptcy is intended to be (though is not often in actuality) a temporary restructuring period. A lot of companies just end up liquidating while under bankruptcy proceedings, but Atari emerged from Chapter 11 in 2014 after a year of restructuring and selling off IPs to pay their bills. Now they're doing a bunch of stuff, including casinos and hotels.
On one hand, that’s weird AF. On the other, I would definitely stay at (and probably steal towels from) the Hotel Atari.
🎶 You can check out any time you like, but you can never ~~leave~~ set the high score.
Guitar solo 🎶
In the Video Game Business, it's not estranged to find video game companies doing casino things. Konami doing pachinko for example, which lead to them pissing a lot of their IPs off to pachinko machines that were themed.
Hell, Nintendo licensed to Konami to do Mario Roulette which is a medal game.
(Half of bankruptcy is restructuring/planning while the other half is liquidation. Either way, the goal is to have a clean-ish start in debt terms.)